Statistics How To

Sampling Unit

Sampling >

A sampling unit is the building block of a data set; an individual member of the population. It must be concretely defined as part of the groundwork for any statistical research or study.

Typically, it is the minimum unit of observation that possesses the properties being studied.

In market research, for example, the sampling unit would be a single person. In quality analysis, the sampling unit might be a single production unit– i.e., a single food processor in factory that made these, or a single loaf of bread in a bakery.

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